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Create professional websites and gain valuable insights into how they are performing with Touchpoint

Touchpoint’s website builder is the easiest and most cost effective way to build a website all from the convenience of one dashboard.

Using the website creator, you can design a professional, customized website and online store. You can create landing pages and microsites and efficiently manage them all with our content management system. Any ‘non web designer’ can manage their website with ease. In fact, we use our own website builder to manage this very website!

We have tons of professional and responsive website templates to choose from and customize.

website builder

To see a list of websites built on Touchpoint, click here.

Personalize Content on any webpage

Build webpages personalized to the person visiting the page! Because our analytics package keeps track of people in your Contacts/CRM database, we can create content just for your contacts. Use a simple placeholder like “Welcome Mary” or our more complex dynamic placeholders (e.g., “if contact’s State is California, put the California article here”).

dynamic content

Use on your website to dynamically show contact’s CRM information

Sell more with an online storefront

Sell anything you want (well, anything legal) through your easy-to-configure website store. Touchpoint integrates with Paypal and Authorize.net so you can have your store up and running in minutes. Put items into categories, set up marketing automation, set goals, and keep a complete transaction log. You can even sell downloadable items like whitepapers. It’s all here for you.


Easily pull reports from your online store

Selling your products has never been easier and our e-commerce solution can help you! Shopping Cart Abandonment Tracking makes it simple for you to understand how your customers use your site and enables you to adjust accordingly.

Realtime Analytics track your website’s performance

Did you know that with Touchpoint you can see which of your contacts is viewing your website at any given time? Even further, did you know that you can see which pages they are viewing and how often? Just copy and paste a bit of code into your web pages and you are able to really drill down into your analytics.

webpage_tracking

Identify hot prospects when they visit your site

When you put all of your contacts into Touchpoint you can see if one of your prospects is returning to a particular page. This allows your sales team to send more information or follow up with a phone call to close the sale.

hot website contacts 1

Target your hot leads with personalized automatic messages

If you see that a prospect is checking out a certain product or service multiple times, you can create a targeted email blast for their needs. By specifically talking about a certain product or service features and benefits, you are routing them through the sales funnel.

Pefect your campaigns and website pages with A/B testing

Instantly see which of your campaigns and landing pages are the highest converters! Compare total pageviews, time on pages, conversion values, and more all in a single, easy-to-understand view. Data is everything. Use it.

time on page

Create an engaged audience

With Touchpoint, it’s easy to create an idea customer experience. With just a couple clicks, you can add your signup forms, trackable videos, weather widgets, sliding images, and even an interactive Google Map with our integration with Doksoft. We save you time by bringing all of these tools together for you

Diving deep into your web analytics is valuable when it’s tied in with your CRM system. Using CRM together with website visitor data provides you with a powerful tool to identify interested leads and market to them better!